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This page is a summary of: ESTRATÉGIAS E GERAÇÃO DE VANTAGEM COMPETITIVA NO MERCADO DE VEÍCULOS OFF ROAD: ANÁLISE FENOMENOLÓGICA DO LANÇAMENTO DO MODELO FORD ECOSPORT NO BRASIL, ReMark - Revista Brasileira de Marketing, May 2011, University Nove de Julho,
DOI: 10.5585/remark.v10i1.2203.
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