The different types of personalities among academic vs private practice medical doctors, using PCM

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Why is it important?

PCM is applied widely in politics, education, leadership programs, and commerce, not the least in marketing of drugs and other products to physicians. Hundreds of medical doctors are trained in PCM in Australia and New Zealand, but in the rest of the world, few doctors, including psychiatrists, seem to be aware of it. PCM could be taught during medical school to improve one's self-consciousness, and to avoid communication issues with patients and health care colleagues.