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  1. Arts Marketing & Entrepreneurship

    Article • November 2022, Taylor & Francis

    Professor Nnamdi O Madichie

  2. Decolonising research approaches towards non-extractive research

    Article • Qualitative Market Research An International Journal, July 2022, Emerald

    Professor Nnamdi O Madichie

  3. Women, Sustainable Entrepreneurship and Mobile Money: A Two-Country Comparison

    Article • Academia Letters, October 2021, Academia.edu

    Professor Nnamdi O Madichie

  4. CREATIVE INDUSTRIES FOR SUSTAINABLE DEVELOPMENT

    Article • June 2021, Lujosh Ventures Limited

    Professor Nnamdi O Madichie

  5. Digital transformation in West Africa: a two country, two-sector analysis

    Article • Journal of Enterprising Communities People and Places in the Global Economy, April 2021, Emerald

    Professor Nnamdi O Madichie

  6. Cybersecurity compliance in the workplace

    Article • Computers in Human Behavior, January 2021, Elsevier

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie, Dr Ali Tarhini, DR JUSTIN PAUL

  7. Oppan Gangnam style! A series of accidents – place branding, entrepreneurship and pop culture

    Article • Journal of Research in Marketing and Entrepreneurship, December 2020, Emerald

    Professor Nnamdi O Madichie

  8. Transgenerational business legacies and intergenerational succession among the Igbos (Nigeria)

    Article • Small Enterprise Research, April 2020, Taylor & Francis

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  9. The role of institutional and family embeddedness in the failure of Sub-Saharan African migrant family businesses

    Article • The International Journal of Entrepreneurship and Innovation, March 2020, SAGE Publications

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  10. Employees’ behavioural intention to smartphone security: A gender-based, cross-national study

    Article • Computers in Human Behavior, March 2020, Elsevier

    Professor Nnamdi O Madichie, Dr Ali Tarhini, Professor Nnamdi O Madichie

  11. Marketing in the informal economy

    Article • February 2020, Taylor & Francis

    Professor Nnamdi O Madichie

  12. Acquisitions of Financially Constrained Targets

    Article • The Journal of Social Sciences Research, March 2019, Academic Research Publishing Group

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  13. Carrier bag levy in England

    Article • Journal of Environmental Management, March 2019, Elsevier

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  14. Keeping it in the family: exploring Igbo ethnic entrepreneurial behaviour in Nigeria

    Article • International Journal of Entrepreneurial Behaviour & Research, September 2018, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  15. Entrepreneurialism in a London university: a case illustration

    Article • August 2018, Edward Elgar Publishing

    Professor Nnamdi O Madichie

  16. Foreign direct investment activities in West Africa.

    Article • International Marketing Review, July 2018, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  17. Determinants of livelihood choices and artisanal entrepreneurship in Nigeria

    Article • International Journal of Entrepreneurial Behaviour & Research, May 2018, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  18. Evaluation of CSR and Social Value Practices Among UK Commercial and Social Enterprises

    Article • Entrepreneurial Business and Economics Review, January 2018, Uniwersytet Ekonomiczny w Krakowie - Krakow University of Economics

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  19. Entrepreneurial Opportunities and Challenges for Retired Senior Military Officers in Nigeria

    Article • January 2018, Springer Science + Business Media

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  20. Accounting-marketing integration dimensions and antecedents

    Article • Journal of Business and Industrial Marketing, October 2017, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  21. Political Connections and African Business

    Article • September 2017, Brill

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  22. An exploration of “value-creation” in a non-management department

    Article • The Journal of Management Development, March 2017, Emerald

    Dr Ayantunji Gbadamosi, Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  23. Housing Crisis in Northern Nigeria

    Article • African Journal of Economic and Management Studies, December 2016, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  24. Building an inclusive workforce in Africa

    Article • Employee Relations, October 2016, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  25. Coping with Ebola

    Article • Journal of Enterprising Communities People and Places in the Global Economy, August 2016, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  26. An interrogation of accounting–marketing interface in UK financial services organisations: Mixing cats with dogs?

    Article • Australasian Marketing Journal, August 2016, Elsevier

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  27. Revisiting the European Horsemeat Scandal

    Article • Thunderbird International Business Review, July 2016, Wiley

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  28. Club versus country football

    Article • Marketing Intelligence & Planning, April 2016, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  29. The European 'horsemeat scandal': A welcome opportunity for the halal supply chain?

    Article • Journal of Customer Behaviour, May 2015, Westburn Publishers

    Professor Nnamdi O Madichie

  30. Rebranding Thailand through Football

    Article • International Journal of Entrepreneurship and Small Business, January 2015, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  31. An overview of higher education in the Arabian Gulf

    Article • International Journal of Business and Emerging Markets, January 2015, Inderscience Publishers

    Professor Nnamdi O Madichie

  32. Standardisation/adaptation of the curriculum - relevance of 'Western' business textbooks for the MENA

    Article • International Journal of Business and Emerging Markets, January 2015, Inderscience Publishers

    Professor Nnamdi O Madichie

  33. A critical analysis of the “dialogic communications” potential of sub-Saharan African Police Service websites

    Article • Public Relations Review, June 2014, Elsevier

    Robert Hinson, Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  34. Emerging Markets

    Article • Management Decision, November 2013, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  35. Demarketing

    Article • October 2013, Taylor & Francis

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  36. A Reconceptualization of Entrepreneurial Orientation in an Emerging Market Insurance Company

    Article • Journal of African Business, September 2013, Taylor & Francis

    Robert Hinson, Professor Nnamdi O Madichie, Mr Ibrahim Masud, Professor Nnamdi O Madichie

  37. Is the Middle East the land of the future? It is not a given!

    Article • foresight, July 2013, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  38. Guest editorial

    Article • foresight, July 2013, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  39. An exploratory enquiry into the internationalisation of higher education in the United Arab Emirates

    Article • The Marketing Review, April 2013, Westburn Publishers

    Professor Nnamdi O Madichie

  40. City brand challenge 101: Sharjah in a globalised UAE context

    Article • International Journal of Business and Globalisation, January 2013, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  41. Sex in the kitchen: changing gender roles in a female-dominated occupation

    Article • International Journal of Entrepreneurship and Small Business, January 2013, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  42. An initial assessment of e-governance and public sector marketing in the UAE

    Article • International Journal of Business and Emerging Markets, January 2013, Inderscience Publishers

    Professor Nnamdi O Madichie

  43. A dialogic communications interrogation of the online brand dispositions of banks operating in Ghana

    Article • The International Journal of Bank Marketing, October 2012, Emerald

    Robert Hinson, Professor Nnamdi O Madichie, Mr Ibrahim Masud, Professor Nnamdi O Madichie

  44. Broken silence: a commentary on women's entrepreneurship in the United Arab Emirates

    Article • The International Journal of Entrepreneurship and Innovation, May 2012, SAGE Publications

    Professor Nnamdi O Madichie

  45. The road to Rio and the UAE sustainability question: an initial assessment of the Green Sheikh's message

    Article • J for Global Business Advancement, January 2012, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  46. Students' evaluation of teaching (SET) in higher education: A question of reliability and validity

    Article • The Marketing Review, December 2011, Westburn Publishers

    Professor Nnamdi O Madichie

  47. “Made‐in” Nigeria or “owned‐by” Ireland?

    Article • Management Decision, November 2011, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  48. IRENA – Masdar City (UAE) – exemplars of innovation into emerging markets

    Article • foresight, October 2011, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  49. Sharjah Football Club (UAE): still kings?

    Article • Emerald Emerging Markets Case Studies, October 2011, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  50. The “bold and the beautiful” of the UAE retail environment

    Article • Marketing Intelligence & Planning, September 2011, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  51. The Darfur Conflict – Geography or Institutions?20111Osman Suliman.The Darfur Conflict – Geography or Institutions?. New York: Routledge 2011. 221 pp., ISBN: 13: 978‐0‐415‐88598‐0

    Article • Management Decision, August 2011, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  52. Marketing Senegal through hip‐hop – a discourse analysis of Akon's music and lyrics

    Article • Journal of Place Management and Development, July 2011, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  53. Setting an agenda for women entrepreneurship in Nigeria

    Article • Gender in Management An International Journal, May 2011, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  54. Self-service at UAE petrol forecourts: marketing in unfamiliar terrain?

    Article • International Journal of Business and Globalisation, January 2011, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  55. Middle East Telecoms in Africa

    Article • Thunderbird International Business Review, December 2010, Wiley

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  56. A Review of “Marketing Across Cultures”

    Article • Journal of International Consumer Marketing, November 2010, Taylor & Francis

    Professor Nnamdi O Madichie

  57. Entrepreneurship Marketing

    Article • November 2010, Taylor & Francis

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  58. Corporate social responsibility activity reportage on bank websites in Ghana

    Article • The International Journal of Bank Marketing, October 2010, Emerald

    Robert Hinson, Dr Richard Boateng, Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  59. Supporting enterprise development among British Africans in London

    Article • International Journal of Entrepreneurial Behaviour & Research, September 2010, Emerald

    Sonny Nwankwo, Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  60. The Nigerian movie industry “Nollywood” – a nearly perfect marketing case study

    Article • Marketing Intelligence & Planning, August 2010, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  61. Managing without Profit: Leadership, Management and Governance of Third Sector Organisations: The Art of Managing Third Sector Organisations (3rd ed.)20101Mike Hudson. Managing without Profit: Leadership, Management and Governance of Third Sector Organ...

    Article • Management Decision, August 2010, Emerald

    Professor Nnamdi O Madichie

  62. Micro‐credit for microenterprises?

    Article • Gender in Management An International Journal, June 2010, Emerald

    Professor Nnamdi O Madichie, Professor Anayo Dominic Nkamnebe, Professor Nnamdi O Madichie

  63. Business incubation in the UAE: prospects for enterprise development

    Article • International Journal of Entrepreneurship and Innovation Management, January 2010, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  64. The innovation dilemma of the Ghanaian textile industry

    Article • International Journal of Entrepreneurship and Innovation Management, January 2010, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  65. 51 Iweka Road (Onitsha, Nigeria): could this single African address redefine business cluster development?

    Article • World Review of Entrepreneurship Management and Sustainable Development, January 2010, Inderscience Publishers

    Professor Anayo Dominic Nkamnebe, Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  66. Professional sports: a new "services" consumption mantra in the United Arab Emirates (UAE)

    Article • The Marketing Review, November 2009, Westburn Publishers

    Professor Nnamdi O Madichie

  67. Event Studies: Theory, Research and Policy for Planned Events20091Donald Getz. Event Studies: Theory, Research and Policy for Planned Events. Oxford, UK: Butterworth‐Heinemann 2008. 520 pages, ISBN: 13: 978‐0‐7506‐6959‐7

    Article • Management Decision, November 2009, Emerald

    Professor Nnamdi O Madichie

  68. Marketing theory and practice: the case of the Egg Card

    Article • Marketing Intelligence & Planning, October 2009, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  69. CHALLENGES OF INTERNET ADOPTION OF BANKS IN GHANA

    Article • October 2009, World Scientific Pub Co Pte Lt

    Robert Hinson, Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  70. Consumer Behavior: Buying, Having, and Being (8th ed.)20091Michael R. Solomon.Consumer Behavior: Buying, Having, and Being (8th ed.). Upper Saddle River, NJ: Pearson Education 2009. , ISBN: ‐13: 978‐0‐13‐515336‐9 ‐10: 0‐13‐515336‐0

    Article • Management Decision, May 2009, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  71. Innovation and Enterpreneurship20091John Bessant and Joe Tidd.Innovation and Enterpreneurship. West Sussex, UK: John Wiley & Sons Ltd 2007. 462 pp., ISBN: 13: 978‐0‐470‐03269‐5 (paper back)

    Article • Management Decision, April 2009, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  72. Breaking the Glass Ceiling in Nigeria: A Review of Women's Entrepreneurship

    Article • Journal of African Business, March 2009, Taylor & Francis

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  73. "Mind the gaps" between the marketing theory train and the marketing practice platform: the case of Egg Card

    Article • The Marketing Review, March 2009, Westburn Publishers

    Professor Nnamdi O Madichie

  74. Migration and Football

    Article • Management Decision, February 2009, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  75. A theoretical review of the property development challenges in Nigeria

    Article • International Journal of Business and Emerging Markets, January 2009, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  76. London's congestion charging scheme and the growth and survival of the minicab sector

    Article • International Journal of Entrepreneurship and Small Business, January 2009, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  77. Cultural determinants of entrepreneurial emergence in a typical sub‐Sahara African context

    Article • Journal of Enterprising Communities People and Places in the Global Economy, October 2008, Emerald

    Professor Anayo Dominic Nkamnebe, Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  78. Enterprise and Small Business: Principles, Practice and Policy (2nd ed.)20081Edited by Sara Carter and Dylan Jones‐Evans.Enterprise and Small Business: Principles, Practice and Policy (2nd ed.). Harlow: Pearson Education 2006. 572 pp., ISBN: 13: 978‐0‐...

    Article • Management Decision, June 2008, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  79. International Business: Competing in the Global Market Place20081Charles Hill.International Business: Competing in the Global Market Place. New York, NY: McGraw‐Hill 2007. 729 pp., ISBN: 10: 0071106715 6th ed.

    Article • Management Decision, March 2008, Emerald

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  80. The role of social marketing models in family health interventions in Pakistan

    Article • The Marketing Review, March 2008, Westburn Publishers

    Sonny Nwankwo, Professor Nnamdi O Madichie

  81. An evaluation of the uneasy transition towards social enterprise UK

    Article • International Journal of Management and Enterprise Development, January 2008, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  82. Entrepreneurial and cultural dynamics: a gender kaleidoscope of Ugandan microenterprises

    Article • International Journal of Entrepreneurship and Small Business, January 2008, Inderscience Publishers

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  83. Better Off Out? The Costs and Benefits of Sub-Saharan Africa's Membership of the World Trade Organization

    Article • Journal of African Business, April 2007, Taylor & Francis

    Professor Nnamdi O Madichie, Professor Nnamdi O Madichie

  84. Nigerian restaurants in London: bridging the experiential perception/expectation gap

    Article • International Journal of Business and Globalisation, January 2007, Inderscience Publishers

    Professor Nnamdi O Madichie

  85. Corruption in Nigeria: how effective is the corruption perception index in highlighting the economic malaise?

    Article • World Review of Science Technology and Sustainable Development, January 2005, Inderscience Publishers

    Professor Nnamdi O Madichie

  86. Book Reviews

    Article • International Journal of Technology Management and Sustainable Development, November 2002, Intellect

    Professor Nnamdi O Madichie

  87. Malaysia

    Article • Edward Elgar Publishing

    Professor Nnamdi O Madichie

  88. Constructive Alignment: Evaluating a Programme of Learning

    Article • SSRN Electronic Journal, Elsevier

    Professor Nnamdi O Madichie

  89. The 'Road to Rio' & the UAE Sustainability Question – An Initial Assessment of the Green Sheikh’s Message

    Article • SSRN Electronic Journal, Elsevier

    Professor Nnamdi O Madichie

  90. Co-Preneurship & Sibling Rivalry in Family Business Research: Building or Stumbling Block?

    Article • SSRN Electronic Journal, Elsevier

    Professor Nnamdi O Madichie

  91. Are Indian MBA Schools Global and Market Oriented?

    Article • SSRN Electronic Journal, Elsevier

    Professor Nnamdi O Madichie

  92. From 'Fair Play' to 'Serious Play': Any Leadership Lessons from The Russian Football League?

    Article • SSRN Electronic Journal, Elsevier

    Professor Nnamdi O Madichie

  93. Demarketing of Higher Education - Thinking Out of the Box or Out of Focus?

    Article • SSRN Electronic Journal, Elsevier

    Professor Nnamdi O Madichie

  94. Consumer Protection in Sub-Saharan Africa:

    Article • IGI Global

    Professor Nnamdi O Madichie

  95. United Arab Emirates

    Article • Edward Elgar Publishing

    Professor Nnamdi O Madichie