All Stories

  1. The influence of experiential augmentation on product evaluation

    Article • European Journal of Marketing, May 2018, Emerald

    Marina Candi

  2. B2B negotiation tactics in creative sectors

    Article • Journal of Business and Industrial Marketing, May 2018, Emerald

    Marina Candi

  3. Consumer responses to functional, aesthetic and symbolic product design in online reviews

    Article • Journal of Business Research, December 2017, Elsevier

    Marina Candi

  4. Articulating the service concept in professional service firms

    Article • Journal of Service Management, June 2017, Emerald

    Marina Candi, Ahmad Beltagui

  5. Absorptive capacity and the identification of opportunities in new technology-based firms

    Article • Technovation, June 2017, Elsevier

    Marina Candi

  6. Setting the stage for service experience

    Article • Journal of Service Management, October 2016, Emerald

    Marina Candi, Ahmad Beltagui

  7. Contributions of design emphasis, design resources and design excellence to market performance in technology-based service innovation

    Article • Technovation, September 2016, Elsevier

    Marina Candi

  8. Functional, emotional, and social benefits of new B2B services

    Article • Industrial Marketing Management, August 2016, Elsevier

    Marina Candi

  9. Designing services that create compelling customer experiences

    Article • October 2015, Wiley

    Ahmad Beltagui, Marina Candi

  10. Benefits of Customer Codevelopment of New Products: The Moderating Effects of Utilitarian and Hedonic Radicalness

    Article • Journal of Product Innovation Management, August 2015, Wiley

    Orof Geeda Gemaer, Marina Candi

  11. Leveraging Social Network Sites in New Product Development: Opportunity or Hype?

    Article • Journal of Product Innovation Management, July 2014, Wiley

    Marina Candi

  12. Antecedents of Innovation Strategies in New Technology‐based Firms: Interactions between the Environment and Founder Team Composition

    Article • Journal of Product Innovation Management, December 2013, Wiley

    Marina Candi

  13. Organizing innovation projects under technological turbulence

    Article • Technovation, April 2013, Elsevier

    Marina Candi

  14. Innovation through Experience Staging: Motives and Outcomes

    Article • Journal of Product Innovation Management, October 2012, Wiley

    Marina Candi, Ahmad Beltagui

  15. Design in the Experience Economy: Using Emotional Design for Service Innovation

    Article • January 2012, Emerald

    Marina Candi, Ahmad Beltagui

  16. How Design Can Improve Firm Performance

    Article • Design Management Review, June 2011, Wiley

    Marina Candi

  17. Exploring the Relationship Between Aesthetic Design as an Element of New Service Development and Performance*

    Article • Journal of Product Innovation Management, April 2011, Wiley

    Marina Candi

  18. Benefits of Aesthetic Design as an Element of New Service Development*

    Article • Journal of Product Innovation Management, October 2010, Wiley

    Marina Candi

  19. The sound of silence: Re-visiting silent design in the internet age

    Article • Design Studies, March 2010, Elsevier

    Marina Candi

  20. How different? Comparing the use of design in service innovation in Nordic and American new technology-based firms

    Article • Design Studies, September 2008, Elsevier

    Marina Candi

  21. Oil in water? Explaining differences in aesthetic design emphasis in new technology-based firms

    Article • Technovation, July 2008, Elsevier

    Marina Candi

  22. The role of design in the development of technology-based services

    Article • Design Studies, November 2007, Elsevier

    Marina Candi

  23. DESIGN AS AN ELEMENT OF INNOVATION: EVALUATING DESIGN EMPHASIS IN TECHNOLOGY-BASED FIRMS

    Article • International Journal of Innovation Management, December 2006, World Scientific Pub Co Pte Lt

    Marina Candi