What is it about?

Some works suggest that having a daughter makes men more prosocial, similar to the tendencies that women show. We examine whether women and men with daughters become less likely to invest and work in morally objectionable companies, such as producers of alcohol or tobacco. Women are less likely to invest and work in sin companies, while men with daughters invest less in sin companies.

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Why is it important?

Our findings are valuable for three reasons. First, given the growing importance of socially responsible investing, it is important to uncover the determinants of such behavior. Second, the literature showing possible "daughter effects" is novel and requires verification by researchers. We provide only partial support for such an effect. Finally, our work simultaneously investigates the willingness to invest and work for morally objectionable companies such as tobacco companies.

Perspectives

This was an exciting paper to work on - yet another in a series of papers dealing with morally controversial companies I have published: please see my other work on this topic if you are interested! Creating this study was a pleasurable experience, as always, thanks to my long-time collaborator, Michał.

Paweł Niszczota
Poznań University of Economics and Business

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This page is a summary of: The effect of gender and parenting daughters on judgments of morally controversial companies, PLoS ONE, December 2021, PLOS,
DOI: 10.1371/journal.pone.0260503.
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