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Many countries are today promoted as tourist destinations in order to create economic growth. However, a growing tourism industry can lead to a number of challenges in a society and can compromise the well-being of the local population. This article examines this dilemma in the context of the Faroe Islands, a previously unknown country that today has become globally recognised as a tourist destination.

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This page is a summary of: Challenges and opportunities, Linguistic Landscape An international journal, June 2025, John Benjamins,
DOI: 10.1075/ll.24083.nil.
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