What is it about?

This article extends the concept and notion of corporate heritage (as the appropriated and valorised past of an organization) to the field of management and organization studies. The article argues and shows that the concept of heritage as an organizational phenomenon fills a conceptual gap in the extant debates around organizational identity, organizational identification and organizational memory.

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Why is it important?

This article is the first to introduce and articulate the concept of organizational heritage as being different from organizational history and organizational memory. While heritage is a widely discussed and established inter-disciplinary area in the social sciences and humanities that has also informed an emerging scholarly debate within marketing and corporate communication, management and organisation studies scholars have been slow in engaging with this important topic. As such, this article is timely and has the potential to facilitate the cross-disciplinary dialogue with the field of management and organization studies.

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This page is a summary of: Introducing organisational heritage: Linking corporate heritage, organisational identity and organisational memory, Journal of Brand Management, June 2015, Nature,
DOI: 10.1057/bm.2015.25.
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