What is it about?
Emotional displays are managed by set of norms that we learn during a socialization process. Emotion display norms dictate when it is and is not appropriate to demonstrate enthusiasm, to cry and to express anger. Different cultures value emotional expressions in varies ways, and even teams that work together may develop distinct set of norms. This paper explores what happens with regards to emotion display norms in virtual global teams, where local display norms significantly vary. We demonstrate that there is a convergent process toward more openness to expression of positive emotions and less openness to expression of negative emotions.
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Why is it important?
Global virtual teams could be seen as a micro-cosmos of evolving global culture, in which people from different cultural backgrounds need to work together, complying to a set of norms acceptable to all. This paper demonstrates the development of these norms with regards to emotional displays, and ties the global norms with global identity.
Perspectives
Globalization is an ongoing process that requires practical and theoretical considerations. Is there a global culture? What are the global values? What are the global norms? What are the relations between global and local cultures/ subsidiaries/ markets? Further research is needed to keep uncovering the evolving aspects of the global workplace and their implications.
Ella Glikson
Carnegie Mellon University
Read the Original
This page is a summary of: Emotion Display Norms in Virtual Teams, Journal of Personnel Psychology, January 2013, Hogrefe Publishing Group,
DOI: 10.1027/1866-5888/a000078.
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