All Stories

  1. Register variation by Spanish users of English: The Nijmegen Corpus of Spanish English

    Article • Corpus Linguistics and Linguistic Theory, April 2018, De Gruyter

    prof margot van mulken, Prof. mirjam Ernestus

  2. Effective communication modes in multilingual encounters: Comparing alternatives in Computer Mediated Communication (CMC)

    Article • Multilingua, January 2017, De Gruyter

    Dr Berna Hendriks, prof margot van mulken

  3. Your language or mine? or English as a lingua franca? Comparing effectiveness in English as a lingua franca and L1–L2 interactions: implications for corporate language policies

    Article • Journal of Multilingual and Multicultural Development, July 2014, Taylor & Francis

    Dr Berna Hendriks, prof margot van mulken

  4. 2. The influence of scientese on ad credibility and ad liking: a cross-cultural investigation of ads for beauty products

    Article • Information Design Journal, December 2011, John Benjamins

    Dr Jos Hornikx, prof margot van mulken

  5. Rhetorical figures in TV commercials: The occurrence of schemes and tropes and their effects on commercial likeability

    Article • Information Design Journal, October 2010, John Benjamins

    prof margot van mulken

  6. Lees Niet Verder! Ga Iets Nuttigs Doen

    Article • Toegepaste Taalwetenschap in Artikelen, January 2010, John Benjamins

    prof margot van mulken

  7. Rhetoric in advertising: Attitudes towards verbo-pictorial rhetorical figures

    Article • Information Design Journal, April 2008, John Benjamins

    Dr Hans Hoeken, prof margot van mulken

  8. Levels of implicitness in magazine advertisements

    Article • Information Design Journal, July 2005, John Benjamins

    Dr Hans Hoeken, prof margot van mulken

  9. Studies in Stemmatology II

    Article • September 2004, John Benjamins

    prof margot van mulken

  10. Review of: "Persuasive Imagery, A Consumer Response Perspective" by Linda M. Scott and Rajeev Batra (Eds.)

    Article • Information Design Journal, September 2004, John Benjamins

    prof margot van mulken

  11. Analyzing rhetorical devices in print advertisements

    Article • Document Design, July 2003, John Benjamins

    prof margot van mulken

  12. Studies in Stemmatology

    Article • April 1996, John Benjamins

    prof margot van mulken