All Stories

  1. Performing place promotion—On implaced identity in marketized geographies

    Article • Marketing Theory, November 2019, SAGE Publications

    Dr Mikael Andéhn

  2. Against the implicit politics of service-dominant logic

    Article • Marketing Theory, February 2017, SAGE Publications

    Dr Mikael Andéhn, Dr Mikael Andéhn

  3. From branded exports to traveler imports: Building destination image on the factory floor in South Korea

    Article • Tourism Management, February 2016, Elsevier

    Dr Mikael Andéhn, Dr Mikael Andéhn