All Stories

  1. Price-related consequences of corporate social (ir)responsibility

    Article • Journal of Business Research, January 2025, Elsevier

    Dr Ilona Szőcs

  2. Corporate philanthropy

    Article • March 2024, Edward Elgar Publishing

    Dr Ilona Szőcs

  3. CSR transparency in online fashion retail and its impact on consumers' perceived value

    Article • June 2023, Taylor & Francis

    Dr Ilona Szőcs

  4. Consumer Preferences for Domestic versus Foreign Brands: The Role of Consumer Characteristics and Brand Stereotypes

    Article • January 2023, Springer Science + Business Media

    Dr Ilona Szőcs

  5. The Interplay of Brand, Brand Origin and Brand User Stereotypes in Forming Value Perceptions

    Article • British Journal of Management, October 2021, Wiley

    Dr Ilona Szőcs, Vesna Zabkar

  6. The bond between country and brand stereotypes: insights on the role of brand typicality and utilitarian/hedonic nature in enhancing stereotype content transfer

    Article • International Marketing Review, August 2021, Emerald

    Dr Ilona Szőcs

  7. Corporate responsibility as an effective marketing practice for improving consumers brand evaluations- critical overview, new insights, and future directions

    Article • January 2021, Edward Elgar Publishing

    Dr Ilona Szőcs

  8. Business Success Revisited: What Constitutes Business Success?

    Article • January 2020, Springer Science + Business Media

    Dr Ilona Szőcs

  9. CSR Initiatives

    Article • January 2020, Springer Science + Business Media

    Dr Ilona Szőcs

  10. Embedding CSR in Corporate Strategies

    Article • January 2020, Springer Science + Business Media

    Dr Ilona Szőcs

  11. Rethinking Business Responsibility in a Global Context

    Article • January 2020, Springer Science + Business Media

    Dr Ilona Szőcs

  12. The Role of CSR in International Policy Agendas

    Article • January 2020, Springer Science + Business Media

    Dr Ilona Szőcs

  13. The future of CSR - Selected findings from a Europe-wide Delphi study

    Article • Journal of Cleaner Production, May 2018, Elsevier

    Dr Ilona Szőcs

  14. Several GLOBE culture dimensions influence companies' sustainability practices

    Article • Journal of World Business, February 2018, Elsevier

    Christof Miska, Dr Ilona Szőcs

  15. Disaggregating Corporate Philanthropy: The Impact of Individual Dimensions on Customer-Based Corporate Reputation

    Article • January 2017, Springer Science + Business Media

    Dr Ilona Szőcs

  16. The influence of parents versus peers on Generation Y Internet ethical attitudes

    Article • Electronic Commerce Research and Applications, March 2015, Elsevier

    Dr Ilona Szőcs

  17. Linking cause assessment, corporate philanthropy, and corporate reputation

    Article • Journal of the Academy of Marketing Science, December 2014, Springer Science + Business Media

    Dr Ilona Szőcs

  18. Examining the Influence of Parents Versus Peers on Gen Y Internet Ethical Attitudes

    Article • October 2014, Springer Science + Business Media

    Dr Ilona Szőcs

  19. Corporate philanthropy and ethicality: two opposing notions?

    Article • Edward Elgar Publishing

    Dr Ilona Szőcs