What is it about?
This chapter contributes to a deeper understanding of the event workforce. We analyse the heterogeneity of job experiences of event staff. Whereas most existing event research focusses on understanding the event activity, event visitors and impact of events we take an ‘inward’ perspective and take an organisational perspective. Specifically, we focus on analysing job experiences and job satisfaction and the underlying intrinsic and extrinsic motivators in the heterogenous event workforce.
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Why is it important?
We focus on job experiences and job satisfaction which is highly important as satisfied employees are healthier more positive towards their organization, more effective and committed and more easily develop positive relationships with their customers.
Perspectives
What constitutes job satisfaction for the event workforce?? 1. job satisfaction for permanent employees might be a combination of both intrinsic (e.g. mastery of the challenge of the fast-paced work environment) and extrinsic motivational factors, (e.g. recognition, incentive of attending the event, career progress). 2) For casual event employees, job satisfaction is likely to be different. Casual employees are more likely to have short-term interests. Hence, key motivators might be flexibility in working hours and even having the opportunity to work extensively for some time, to free up time for other periods. 3) Unpaid volunteers have even more complex underlying drivers that lead to their job satisfaction. It is obviously not money! Instead - for volunteers’ high levels of job satisfaction, other extrinsic factors might be even more important, including recognition, and potential career advancement. Intrinsic motivators might be manifold and might include autonomous work, mastery and the appreciation of challenge, as well as the curiosity of the work environment and enjoyment.
Dr Birgit Muskat
Australian National University
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This page is a summary of: Managing the event workforce, September 2020, Taylor & Francis,
DOI: 10.4324/9780429344268-5.
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