What is it about?

Research methodology involves selection, justification and sequential arranging of activities, procedures and tasks in a research project. Designing research involves planning a research project in several stages from clarifying the world-views (philosophy) of the researcher to selection of methods employed in gathering, analysing and interpreting data.

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Why is it important?

Positivists believe that research should be objective and value-free. Interpretivists seek understanding of the world in multiple realities while critical theorists aim to criticize social reality by empowering and liberating people, and proposing solutions to social problems.

Perspectives

Research methodology can no longer be confined to a set of universally applicable rules, conventions and traditions. The 7Ps shows applicability of any type of research methodology to a variety of contexts across several dimensions.

Professor Candauda Arachchige Saliya
Sri Lanka Institute of Information Technology

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This page is a summary of: The Seven Phases (7Ps) of Social Research Design, SSRN Electronic Journal, January 2017, Elsevier,
DOI: 10.2139/ssrn.2994417.
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