What is it about?

TThis study examines how Edelweiss Park in Wonokitri Village uses hands-on activities, like cultivating edelweiss flowers, to create memorable visitor experiences. By blending learning with enjoyment and conservation, Edelweiss Park provides a model for sustainable tourism that enhances visitor satisfaction while protecting the local environment.

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Why is it important?

This publication is important because it highlights a practical approach to sustainable tourism by showcasing how Edelweiss Park uses the "experience economy" to engage visitors actively in conservation. By involving guests in hands-on activities like edelweiss cultivation, the park creates meaningful, memorable experiences while promoting environmental responsibility. This research provides valuable insights for tourism destinations looking to balance visitor enjoyment with sustainable practices, offering a replicable model for tourism villages worldwide.

Perspectives

Writing this article is enjoyable for us because it allows us to share the unique success story of Edelweiss Park, where tourism and conservation creatively unite. Exploring how hands-on experiences can positively impact both visitors and the environment is rewarding, especially knowing that our insights could inspire similar sustainable practices elsewhere. Additionally, gathering firsthand insights from interviews and observations in such a beautiful, conservation-focused setting made the research both engaging and meaningful.

Andini Risfandini
Universitas Merdeka Malang

Read the Original

This page is a summary of: Utilizing the Experience Economy to Cultivate Unforgettable Moments in Sustainable Tourism: The Case of Edelweiss Park in Wonokitri Village, KnE Social Sciences, October 2024, Knowledge E,
DOI: 10.18502/kss.v9i29.17264.
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