What is it about?

How much would YOU be willing to pay for health insurance (if you could choose the price?) This systematic review of the literature informs readers about what has been reported by many respondents through a systematic review of relevant studies.

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Why is it important?

Success of "marketing" health insurance depends - among other things - on whether the price is right in context. This study helps form an opinion on what is the "right" price.

Perspectives

Many countries have determined the price of mandatory health insurance without a broad inquiry on what the target population might be willing to pay. This article can help gage whether the premium levels explain some challenges in getting most of the population enrolled.

Dr David Mark Dror
Micro Insurance Academy

Read the Original

This page is a summary of: Systematic Review of Willingness to Pay for Health Insurance in Low and Middle Income Countries, PLoS ONE, June 2016, PLOS,
DOI: 10.1371/journal.pone.0157470.
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