What is it about?

Exploring cooperation between World Wide Fund for Nature and a major Dutch supermarket chain

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Why is it important?

Reflecting on cooperation between NGO and corporation: can sustainability and business be combined? What are the implications for (sustainable) consumption? What are implications for education?

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Reflecting on cooperation between NGO and corporation: can sustainability and business be combined? What are the implications for (sustainable) consumption? What are implications for education?

Dr Helen Kopnina
Northumbria University

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This page is a summary of: Animal Cards, supermarket stunts, and the World Wide Fund for Nature: Exploring the educational value of a business–environmental non-governmental organization partnership for sustainable consumption, Journal of Consumer Culture, August 2016, SAGE Publications,
DOI: 10.1177/1469540514556170.
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