What is it about?
The book reviewed is the best handbook for multimodality research that has hitherto been published. It promotes systematic qualitative research, and contains two chapters explaining how humanities scholars can learn from social science research to achieve this. A wide variety of discourses is discussed.
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Why is it important?
Multimodality is a quickly growing discipline. However, most of it is done impressionistically, so a handbook proving guidelines for conducting reliable research is most welcome.
Perspectives
My most important criticism is that, unfortunately, the concept of "mode" is not defined in a useful manner. The authors of the book felt I had not done them justice, and responded to my review, also in the journal Visual Communication.
Dr Charles Forceville
Universiteit van Amsterdam
Read the Original
This page is a summary of: Book Review: Multimodality: Foundations, Research and Analysis – A Problem-Oriented Introduction, Visual Communication, October 2019, SAGE Publications,
DOI: 10.1177/1470357219883512.
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