What is it about?
This article presents crowdsourcing experiments examining the effects of ambient stimulus (lighting and BGM) on decision-making tasks. The key point of the study is controlling Kahneman's sytem 1 and system 2 using incentives for obtaining the score in the task. The results successfully demonstrate both the effect of the stimuli and the internal states.
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Why is it important?
This article provides basic data for designing ambient nudging for behavioral change.
Read the Original
This page is a summary of: The Internal State Mediating Between Decision-Making and Arousal, November 2021, ACM (Association for Computing Machinery),
DOI: 10.1145/3472307.3484179.
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