What is it about?
CSR is an important strategy for small and medium enterprises. This strategy could motivate a better performance in organizations, more productivity, a more motivated workforce, and finally, a firm with a good image and reputation in the market. CSR is an element of legitimacy against the competence.
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Why is it important?
Today, CSR is an essential strategy of functioning in organizations. Every company must incorporate in its planning strategy, on a voluntary basis, a way of acting based on the integration of social, economic and environmental actions.
Perspectives
Writing this paper was a great pleasure and I hope many people can enjoy reading.
Dolores Gallardo Vázquez
Universidad de Extremadura
Read the Original
This page is a summary of: Corporate Social Responsibility as a Strategic Opportunity for Small Firms during Economic Crises, October 2018, Wiley,
DOI: 10.1111/jsbm.12450.
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