What is it about?
This paper explains how firms are applying gamification approaches to support the early stage of the innovation process.
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Why is it important?
It provides a comprehensive and organized picture of the use of gamification approaches to innovation.
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This page is a summary of: Gamification approaches to the early stage of innovation, Creativity and Innovation Management, August 2018, Wiley,
DOI: 10.1111/caim.12284.
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