Perspectives on managing the innovation process

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In my experience, breakthrough ideas are hard to source, and harder to refine and validate. It’s harder still to secure internal buy-in and align key stakeholders, across the value-chain. But the hardest, and most daunting step of all is to shepherd innovations through the gate out into the world, where they must be continuously adapted, and extended, over time. Navigating from idea to impact isn’t easy or straightforward: it takes remarkable drive and alignment. Enlightened corporate innovators will recognize much of the A.L.I.E.N. landscape and benefit from the specific guidance and implementation examples offered by the authors.

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