What is it about?
Our article explains how to make values come alive for employees by translating the organization's values into simple statements that employees can use to guide their real-time decisions.
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Why is it important?
Values are often seen by employees as nice, vague words used by top management and thus are not used to help guide their decision making. Failing to use the organization's values means that top management has to rely on rules to guide their decisions, but these are often missing or misinterpreted. If employees buy into the organization's values and principles they internalize what is right and do not need as extensive list of rules to follow which increases engagement and firm performance.
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This page is a summary of: Principles operationalize corporate values so they matter, Planning Review, May 2014, Emerald,
DOI: 10.1108/sl-03-2014-0021.
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