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This page is a summary of: Marketing and Public Relations Activities in ARL Libraries20004Evelyn O. Smykla. Marketing and Public Relations Activities in ARL Libraries. Washington DC: Association of Research Libraries, Office of Leadership and Management Services 1999. 109pp., IS..., Library Review, August 2000, Emerald,
DOI: 10.1108/lr.2000.49.6.303.4.
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