Knowledge grafting during internationalization: utilizing localized professionals in the foreign market

What is it about?

This paper’s purpose is to understand knowledge grafting through localized professionals in the internationalization of the firm. Knowledge grafting refers to firms increasing their knowledge stock by acquiring new staff, and while the concept is not new in studies on firms’ internationalization, there is little understanding of the characteristics of the individuals carrying the knowledge, the types of knowledge grafted, and how it contributes to a market entry process.

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