The trickle-down effect of big data use to predict organization innovation: the roles of business strategy alignment and information sharing

What is it about?

In our paper, we examine how big data use brings radical innovation to Chinese SMEs. The findings confirm that big data use assists the Chinese SMEs to create business alignment strategies for increasing radical innovation. Moreover, high information sharing plays a critical role in the linkage between big data use and business alignment strategy, and business alignment strategy and radical innovation.

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