What is it about?
The purpose of this study was to measure the national culture of Albania by utilizing a priori theories and constructs so that the existing literature could be referenced and compared.
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Why is it important?
From a business standpoint, the multicultural indexes for Albania provide general indicators of the national beliefs, norms and values, which foreign organizations may compare to their own cultural profile when interacting with professionals in this country. The best use for such indexes is for benchmarking and comparison. Foreign government, private corporations, or nonprofit organizations may compare their own culture profile with that of Albania.
Perspectives
"Albanian national culture was estimated for the first time in the literature, using a five-factor model adapted from the work of Hofstede. A multicultural model developed by the authors was piloted in the USA and then applied in Albania. The instrument was validated, and a statistically significant five-factor structure was confirmed using factor analysis. An asymmetric plot was created for critical comparison of Albania with five other theoretically selected countries, using the indexes for PDI, ICI, MFI, UAI, and LTI. Albania was found to be similar to its Balkan and Turkish neighbors, namely Czech Republic, Slovakia and Turkey, as compared with Asian or Western cultures such as that of the USA." (p. 98)
Dr Kenneth David Strang
State University of New York
Read the Original
This page is a summary of: Collaboration strategies for a transition economy: measuring culture in Albania, Cross Cultural Management An International Journal, January 2014, Emerald,
DOI: 10.1108/ccm-02-2013-0023.
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