A regulatory clinical trial primer

Beth Ann Fiedler, Robert J. Bebber, Reid M. Oetjen
  • International Journal of Pharmaceutical and Healthcare Marketing, March 2013, Emerald
  • DOI: 10.1108/17506121311315427

What is it about?

This paper places an overview of the clinical trial process that has been absent in literature apart from dynamic websites.

Why is it important?

Clinical trial processes contribute to the overall introduction of new developments that contribute to overall patient health.

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