What is it about?

Social and environmental accounting are potentially very radical ideas that really only emerged in the late 1980s. The impact on practice is hard to judge - although there is considerable resistance to the ideas. This paper is more concerned with why academics would resist the ideas - or more importantly - would seem reluctant to embrace new ideas which clearly have very powerful public interest and environmental implications.

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Why is it important?

AAAJ commissioned the very first special issue on environmental accounting. The editors commissioned series of very innovative and thoughtful pieces whose potential has not really been taken up by academe. This essay is a direct challenge to the scholarship of many in academe - why are they failing to rise to such an important challenge?

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This page is a summary of: It was 20 years ago today, Accounting Auditing & Accountability Journal, February 2012, Emerald,
DOI: 10.1108/09513571211198755.
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