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This page is a summary of: The Social Media Survival Guide: Strategies, Tactics, and Tools for Succeeding in the Social Web20123Deltina Hay. The Social Media Survival Guide: Strategies, Tactics, and Tools for Succeeding in the Social Web. USA: Quill Driver Books454 pp. $12.95, Journal of Consumer Marketing, September 2012, Emerald,
DOI: 10.1108/07363761211259287.
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