What is it about?

In today’s businesses, sharing knowledge effectively is really important for success. However, many companies struggle with making sure their employees share what they know with each other. This problem is known as "knowledge stickiness." To tackle this, some companies have created something called 'knowledge markets.' Think of these as internal marketplaces where employees can buy and sell knowledge, which helps spread information more efficiently within the company. Our study isn't just about these knowledge markets; it’s more about a new way of analyzing how they work. Traditional ways of studying them don’t really capture how each employee’s personality and their work environment influence their willingness to share knowledge. We used advanced computer techniques, known as machine learning, to get a deeper understanding. This approach lets us predict how likely someone is to share knowledge based on their personality and work setting. Our main finding is that we can use these machine learning methods to help companies automatically tailor their knowledge-sharing programs to fit each employee's unique style. This is especially useful for medium-sized companies where the way people share information can be quite different from larger firms. Our work helps these companies understand the best ways to encourage employees to share their knowledge, making the business more successful. Thus, we’re using smart computer methods to help companies figure out the best ways to get their employees to share what they know, making the company work better as a whole.

Featured Image

Why is it important?

In today's businesses, sharing knowledge is key to success. But many companies struggle to ensure that employees share their ideas and expertise with each other. This problem is called "knowledge stickiness," and it can hold companies back. To solve this, some businesses, like Deloitte, have created "knowledge markets," which are like internal marketplaces where employees can exchange information, helping the company work smarter. This approach has worked well for many large businesses, as history has shown. However, it may not be as effective for small and medium-sized enterprises (SMEs). Here’s the twist: traditional methods of studying these knowledge markets don’t always account for personal factors—sometimes because even large companies lack the time or technical support to explore these factors, let alone small ones. Personal factors, such as an employee's personality or work environment, can greatly influence their willingness to share knowledge. That’s where we come in. We used a cool technology called machine learning to analyze how employees share knowledge in a way that takes their personality and work setting into account—and we did it in a relatively painless way. What we discovered is exciting! By using machine learning, companies can create personalized knowledge-sharing programs that work best for each employee. This is especially helpful for medium-sized companies, where employees' ways of sharing knowledge are often different from those in larger firms. In simple terms, we’re using smart computer techniques to help businesses figure out the best ways to encourage employees to share what they know, making the entire company run more smoothly and efficiently. It’s like using technology to create a better, more connected workplace!

Perspectives

AI technologies can now effectively handle text-based data (e.g., from platforms like Twitter) to evaluate a person's personality. By using this personality evaluation, we can build a robust model for SMEs to manage their internal knowledge-sharing platforms and enhance existing ones. This opens up exciting new possibilities for small and medium-sized enterprises (SMEs) to improve their internal knowledge-sharing environments. By integrating personality evaluation into these platforms, SMEs can create more personalized and effective knowledge-sharing strategies that cater to individual employee preferences and behaviors. Here are some key opportunities and perspectives from this approach: AI can analyze text-based data to assess an employee's personality, communication style, and preferences. This allows SMEs to create customized knowledge-sharing strategies. For example, an employee who is more introverted may prefer to share knowledge in smaller, private settings, while an extroverted employee might be more comfortable sharing in public forums or group discussions. Tailoring the platform’s features to these preferences can increase participation and the flow of knowledge. One of the challenges SMEs face is motivating employees to actively share knowledge. AI-powered personality evaluation can help identify which types of content, topics, and communication methods resonate with different employees. For instance, some employees may respond better to gamified elements or competitive features, while others may prefer more collaborative, supportive environments. These insights allow SMEs to design features that boost engagement and encourage employees to share valuable information. AI can also provide valuable insights for leadership. By using personality data from internal knowledge-sharing platforms, it can identify key knowledge holders, employees who are likely to become natural leaders in knowledge-sharing initiatives, and areas where bottlenecks or knowledge gaps may exist. This helps leaders make more informed decisions about resource allocation, employee development, and knowledge management strategies. As SMEs scale and grow, managing knowledge sharing becomes more complex. AI can facilitate this transition by continuously adapting to the changing dynamics of the workforce. It can monitor and evaluate how employees' personalities and communication styles evolve over time and adjust knowledge-sharing strategies accordingly, ensuring that the system remains effective as the company expands.

Yingnan Shi
University of Western Australia

Read the Original

This page is a summary of: Unravelling the knowledge matrix: exploring knowledge-sharing behaviours on market-based platforms using regression tree analysis, Personnel Review, November 2024, Emerald,
DOI: 10.1108/pr-01-2024-0052.
You can read the full text:

Read

Contributors

The following have contributed to this page