Engaging the entire organization in strategy implementation

What is it about?

How can companies ensure that their strategies don't just remain on paper, but are actually implemented? We studied how the popular goal-setting method, Objectives and Key Results (OKRs), helps organizations turn strategy into action. By examining a leading European financial services company, we discovered that OKRs accomplish more than just setting goals. OKRs facilitate communication, enhance transparency, empower employees to contribute to strategic priorities and increase cross-functional collaboration. Rather than strategy being handed down from the top, OKRs engage the entire organization in shaping and enacting it.

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Photo by Felix Mittermeier on Unsplash

Photo by Felix Mittermeier on Unsplash