What is it about?
Societal changes (demography and technology specifically) affect the availability of charity resources now and into the future. We consider the effect on financial and volunteer resources and present four different 'futures' that could face charities as a result of these changes. This should spark debate about how to steer through the changing world.
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Why is it important?
Strategy is poorly accomplished in the charity sector, and few take time to consider the long-term effects of global trends on their work. This paper suggests change is inevitable and charities should plan to minimize the drawbacks and avail themselves of the opportunities that change will bring.
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This page is a summary of: Future scenarios for the charity sector in 2045, Public Money & Management, February 2017, Taylor & Francis,
DOI: 10.1080/09540962.2017.1281662.
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