What is it about?
Women's football in Australia has been experiencing growth since its first formal competition in Victoria in 1981. Much of the history of the women's game is of women sustaining this growth, often without support from the male football establishment. Registered community club participation has grown from 1.8% of all participants in 2010 to 15.1% of all participants in 2018. This growth, and the access to public funding that results from it, should allow women's football to argue for a stronger representative role in the future of the game at both the elite and the community level.
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Why is it important?
It is common in both popular media accounts of the women's game, and in some official AFL documentation, to understand the growth of women's football within a welfare narrative of existing men's football organizations, leagues and clubs generously opening up the game to women. Nothing could be further from the truth. The men's community club game has been shrinking since around the middle 1930s, with club relocations, mergers and deaths. Women's football, through membership, patronage and access to government funding, is the contemporary saviour of men's football. This affirmative narrative should produce greater power for women in the game.
Perspectives
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This page is a summary of: ‘Why now’ for AFLW? Providing a new affirmative narrative for women’s football in the post-Covid world, Sport in Society, February 2022, Taylor & Francis,
DOI: 10.1080/17430437.2022.2041600.
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