What is it about?
Have you ever felt a sense of profound wonder—while stargazing, listening to epic music, or seeing a natural wonder—and felt a deep connection to the people around you? Our research explored this powerful feeling. We found that the emotion of awe makes us feel a 'visceral sense of oneness' with the groups we belong to. In our most novel experiment, we used virtual reality to immerse people in an awe-inspiring underwater scene with giant, glowing jellyfish. This experience, though completely unrelated to politics or nationality, actually strengthened participants' sense of connection to their country. This shows that awe doesn't need to be about the group to unite us; rather, any intense experience of awe seems to place us in a state of 'readiness', making us open to forming deeper bonds with the communities that are important to us.
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Photo by NASA on Unsplash
Why is it important?
In today's world, we often face a conflict between our personal goals and the needs of our communities or even the planet. Our research points to awe as a potential solution to this problem. We found that awe doesn't just make us feel close to a group; it helps to align our personal and collective goals. By fostering a deep sense of oneness, awe channels our individual energy and ambition toward collective causes. This is critical because it suggests that cultivating awe could be a key to unlocking the motivation needed to tackle large-scale collective challenges. While this unifying power can be used to foster positive community bonds, like those felt at music festivals or in volunteer groups, it's also important to understand how it can be misused to create the intense, unthinking loyalty seen in nationalistic rallies. Understanding this emotional mechanism is the first step to harnessing it for good.
Perspectives
What personally excites me most about this research is its hopeful implication for our future. We are all aware of the immense global challenges we face, from climate change to human rights. Often, the barrier isn't a lack of awareness, but a lack of collective will. The core of this challenge is the tension between our personal interests and the needs of the collective. Our work found that awe helps resolve this tension by aligning our personal drive with collective goals. It empowers individuals to champion shared causes with the full force of their own agency. Throughout history, awe-inspiring moments and leaders have often been the turning points that ignited the will for extraordinary collective change. My hope is that this research reminds us that within our shared human capacity for wonder lies the key to unlocking that will once again.
Ji Young Song
University of Melbourne
Read the Original
This page is a summary of: From vastness to unity: Awe strengthens identity fusion., Emotion, September 2025, American Psychological Association (APA),
DOI: 10.1037/emo0001589.
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