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  1. Financial Modelling for Business Sustainability

    Article • Vikalpa The Journal for Decision Makers, December 2019, SAGE Publications

    Dr. shigufta h uzma, Dr. Suvendu Kumar Pratihari

  2. A survey on bankers’ perception of corporate social responsibility in India

    Article • Social Responsibility Journal, May 2019, Emerald

    Dr. Suvendu Kumar Pratihari

  3. Do you know what is Corporate Social Identity? Read this article.

    Article • The International Journal of Bank Marketing, June 2018, Emerald

    Dr. Suvendu Kumar Pratihari

  4. The effect of corporate social responsibility on corporate branding and brand loyalty

    Article • Journal of Product & Brand Management, February 2018, Emerald

    Dr. Suvendu Kumar Pratihari, Dr. shigufta h uzma