All Stories

  1. Halal food export and Malaysia’s potential: the applicability of the gravity theory of trade

    Article • Journal of Islamic Marketing, September 2020, Emerald

    Professor M Yunus Ali

  2. international buyer-seller relationship Model

    Article • Journal of Enterprise Information Management, April 2019, Emerald

    Professor M Yunus Ali

  3. It shows how data partitioning help maximize data in B2B marketing research.

    Article • Industrial Marketing Management, August 2018, Elsevier

    Professor M Yunus Ali

  4. A critical appraisal of the relational management paradigm in an international setting

    Article • Management Decision, March 2015, Emerald

    M Abu Saleh, Professor M Yunus Ali, Rumintha Wickramasekera

  5. Drivers of importer trust and commitment: Evidence from a developing country

    Article • Journal of Business Research, December 2014, Elsevier

    Professor M Yunus Ali

  6. International buyer behaviour–commitment relationship: An investigation of the empirical link in importing

    Article • International Business Review, April 2014, Elsevier

    Professor M Yunus Ali

  7. A study of importers' commitment from an emerging market perspective

    Article • Journal of Business and Industrial Marketing, January 2014, Emerald

    Professor M Yunus Ali

  8. A comparative study of consumer and B2B goods importers’ trust and commitment: Evidence from an Asian developing country

    Article • Australasian Marketing Journal, May 2013, Elsevier

    Professor M Yunus Ali

  9. Importer commitment drivers and their impact on performance: a resource-based perspective

    Article • International Journal of Trade and Global Markets, January 2013, Inderscience Publishers

    Professor M Yunus Ali

  10. ANTECEDENTS OF EMPLOYEE LOYALTY IN AN EMERGING ECONOMY: THE MALAYSIAN MULTIMEDIA SUPER CORRIDOR

    Article • Labour & Industry a journal of the social and economic relations of work, August 2011, Taylor & Francis

    Professor M Yunus Ali

  11. An Empirical Study of Factors Affecting Electronic Commerce Adoption among SMEs in Malaysia

    Article • Journal of Business Economics and Management, June 2011, Vilnius Gediminas Technical University

    Professor M Yunus Ali

  12. Partner selection criteria in international joint ventures: perspectives of foreign investors from Asian NIEs of Malaysia and India

    Article • Asia Pacific Business Review, January 2011, Taylor & Francis

    Professor M Yunus Ali

  13. Incentives to export for Australian export market ventures

    Article • Journal of Small Business and Enterprise Development, August 2009, Emerald

    Professor M Yunus Ali

  14. Impact of government export assistance on internationalization of SMEs from developing nations

    Article • Journal of Enterprise Information Management, July 2009, Emerald

    Professor Nelson Oly Ndubisi, Professor M Yunus Ali

  15. Determinants of importer commitment in international exchange: An agenda for future research

    Article • Journal of Management & Organization, May 2009, Taylor & Francis

    Professor M Yunus Ali

  16. Determinants of importer commitment in international exchange: An agenda for future research

    Article • Journal of Management & Organization, May 2009, Cambridge University Press

    Professor M Yunus Ali

  17. Export assistance in the garment industry: an examination of awareness, use and perceived benefit

    Article • J for Global Business Advancement, January 2009, Inderscience Publishers

    Professor M Yunus Ali

  18. Export promotion programmes as antecedents of internationalisation of developing country firms: a theoretical model and empirical assessment

    Article • J for Global Business Advancement, January 2007, Inderscience Publishers

    Professor M Yunus Ali

  19. Mediated effects of export promotion programs on firm export performance

    Article • Asia Pacific International Journal of Marketing, April 2006, Emerald

    Professor M Yunus Ali

  20. Joint Ventures of Asian and Western Multinational Enterprises: A Comparative Analysis of Western, Japanese, NIC and LDC Firms

    Article • Asia Pacific Business Review, October 2001, Taylor & Francis

    Professor M Yunus Ali

  21. Performance of international joint ventures from developing and developed countries: An empirical study in a developing country context

    Article • Journal of World Business, December 1998, Elsevier

    Professor M Yunus Ali

  22. Strategic planning and strategic management in Australian organisations

    Article • Asia Pacific Journal of Management, October 1988, Springer Science + Business Media

    Professor M Yunus Ali

  23. Diffusion of supermarkets in Bangladesh: Miles to go

    Article • Edward Elgar Publishing

    Professor M Yunus Ali

  24. Impact of export promotion programs on SME export performance: empirical evidence from an emerging nation

    Article • Edward Elgar Publishing

    Professor M Yunus Ali